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If your question is not
covered here you can visit our feedback
page and ask us your question.
Questions with
Answers:
How
often can we update keywords? Are we limited to a certain
amount of keywords/ key phrases?
Depending upon package you select you will get certain
number of keywords/key phrases optimization by default.
We do not limit the keywords/key phrases, but we do
insist that your keep your site focused on your content.
We will optimize your
site for the keywords appropriate to the amount of content
and pages on your site - depending upon the package
you have opted, and will also optimize your site for
each product. We work with you to come up with the best
list of generic targeted keywords, and to correctly
optimize a site for these keywords we need appropriate
content for these keywords.
We stay away from "keyword
stuffing" a website, as search engines realize
that a site that is more targeted to a few specific
keywords is more important to rank higher in a search
than one that has many non-specific keywords; in some
extreme cases, "keyword stuffing" can even
get a site banned from being listed on the search engines!
Why
is search engine ranking so important?
The recent study by Jupiter Media Metrix proves that
search engine optimization generates a better return
on investment than any other conventional form of marketing.
Web promotion provides a better return than television,
radio, direct mail, print ads, and trade shows.
Over 55% of all Internet
purchases begin with a search engine. Today's top search
engines receive hundreds of millions of searches per
day. If your web site is not appearing within the first
three pages of these results, you are missing thousands
of qualified leads.
Having a top ranking in
a major search engine is like having a full page ad
in the Yellow Pages in every major city of the world.
Our clients see incredible growth in their sales as
a result of being moved to the top of the search engines..
Why
is Search Engine Optimization important to our business?
What good is having a web site if it is not being seen?
90% of Internet buyers
are turning to search engines to find the products they
want. Google alone conducts over 150 million searches
a day. In fact, recent studies show that purchasers
are about 12 times more likely to buy your products
or services after finding your site through a search
engine than all other traditional advertising methods
combined (including trade shows, print ads, direct mail,
radio, and even television)... at a fraction of the
cost!
Why? Simply put, when
a consumer finds you through a search engine they are
ready to buy. With traditional forms of media, you are
broadcasting a message hoping to reach the right consumer
at the right time..
Can
you guarantee top positions for my search phrases?
Yes, if your search term is "Screeching Camels" or some
equally obscure term with virtually no competition online.
NO, absolutely no guarantees
if your desired search phrase is popular, such as "small
business loans", "realtors" , "cheap hotels" etc. Businesses
from intensely competitive markets, such as auto sales,
digital cameras, computers or retail sales of generic
products competing against internationally known retailers
need complex SEO strategies to rank well those strategies
take time and patience.
While we will dramatically
improve your visibility, no search engine optimization
firm can guarantee top positions. This is something
even the search engines will tell you.
See where Google's Information
for Webmasters The second bullet point on this page
will tell you that "No one can guarantee a #1 ranking
on Google". Firms offering guarantees are unethical
and should be reported.
We offer SEO services
with guaranteed top placement based on your keywords
professionally analyzed by us.
What
is a "Site Map" and why is it so important to SEO?
Site maps are at the heart of Search Engine Friendly
Design. They make it very quick and easy for the search
engines to find and index every page on your web site
by putting links to every page in one spot.
Site maps also allow you
to help the search engines to clearly understand what
your web site is about and presents some unique opportunities
in optimization. "Keyword density" is a term
often used to describe the number of times a particular
search phrase appears within your site. Site maps should
make maximum use of your most relevant and important
keywords. It should contribute to your keyword density
within the link text on the page. All links should be
plain text and point to every page within your site
with descriptive words that make it easy for both visitors
and search engine spiders to understand what they will
find on each page linked to from your site map page.
Site maps are essential
as an optimization technique and should always be linked
to from your index page or home page.
How
do you get your site in the top rankings?
Research the keywords.
Ensure you have one page of 400-600 words per 2-4 keywords.
Optimize the content so that search engines relate
your page to your keywords.
Fix any HTML errors.
Arrange non-reciprocated links.
Arrange reciprocated links.
Monitor the site’s position and repeat the above as
necessary.
When you hire us, we do
all of above plus much more - outsourcing your requirements
will save you both time and money, so you can concentrate
on your products and services.
How
long before we see the results of an SEO campaign?
Each search engine and directory indexes sites at it's
own pace. Some sites will provide inclusion within a
week, while most others may take 6-8 weeks to first
visit the site and additional time to index. As a result,
it is hard to say exactly when you will see results.
As a general rule of thumb, it will take up to 12 weeks
for your site to be fully indexed upon completion of
the optimization.
What about Pay-Per-Click search engines? Is this a cost-effective
method of advertising?
Some search engines offer a pay-per-click model where
you can bid for top placement. The most well-known search
engine of this kind is Overture.com. The highest bidder
for a chosen term ranks highest in the "sponsored" search
engine results for this term, the next highest appears
second, etc.
You pay your bid price each time a user clicks on your
listing. The more you bid, the higher your listing is
ranked. PPC often turns into bidding wars driving the
cost of some keywords to more than $5 per click. The
effectiveness of pay-per-click depends on how much gross
profit you make per item sold and what your conversion
ratio is: you may be able to turn a profit. If you are
a small business owner, bidding wars may drive prices
out of your reach. It is often difficult to compete
with big businesses with larger budgets. Our Search
Engine Optimization service is a cost-effective alternative
to Pay-Per-Click programs. We offer the most effective
way to reach a large customer base with a relatively
small investment, and we do not charge you per click.
This said, though, we highly recommend that you try
PPC to gauge its effectiveness. It works very well in
some industries. If you would like more help, we offer
professional PPC management at very reasonable cost.
How
do I choose good keywords?
Great question! Targeting the right keywords is critical
to your success. After extensive discussion and brainstorming,
we will help you find the right keywords using professional
keyword research methods.
The basis of a successful
website promotion campaign is choosing the right keywords.
To determine the most suitable keywords, several factors
should influence your decisions.
 How
many times do people search for this keyword ?
Your
Target Market.
How
much competition do you face for this keyword ?
Generally speaking, the
more popular a search term, the more competition from
other websites.
How
do I know your service will work?
Please visit our Testimonial page, we have not fake
written any testimonials like many others out there
, we have put actual customers reports of many clients
, of course more are available on request. Go to our
feedback page and send us a request .
How
do we begin? What is the first step to get started?
When you are ready to get started, simply fill out the
request a quote form or give us a call on 1-800-720-0816..
We will contact you within hours to discuss the specific
details of your promotion and send you the paperwork
to get started. |
